According to the customs counts, the electromechanical product exportation has increased 30% annually from export amount USD 1.68 billion in 1985 to USD 323.4 billion in 2004, the fast growth of electromechanical product exportation makes the important contribution for the growth of national foreign trade exportation and the health development of national economy.
Obviously, the developmentof the computer science and telecommunication networks will boost thesteady growth of the trade of the electromechanical products.
Case 2 to Case 5 are the real cases of mechanical and electrical products' marketing of Chinese companies in Iraq, and are analyzed to the reasons of their success and failure with Modern Marketing Theory.
Based on the international authentication regarding our country mechanical and electrical product exportation importance, this article carries on the classification and the comparison to the present international authentication situation.
The project resulted in a novel multi-stakeholder abridged approach with the data gathered from a range of stakeholders over the life cycle of a number of electromechanical products and their packaging.