Facing internationalization of economy and corporation in the new economic era, how corporate culture theories develop based on established ones, how to exert the functions of corporate culture based on identifying the commonness and otherness of corporate culture between China and foreign countries, especially how to compare and use for reference of successful international enterprise corporate culture construction experiences, promote the development and innovation of Chinese corporate culture, becomes an important task.
Furthermore, the thesis proceeds to analyze and summarize the negative characteristics of Chinese corporate culture from the background of Chinese national culture: " strong man " culture, " parasitism" culture;
We often attend to one thing and lose another or go to extremes in the cross cultural research of the east and the west,inherit and innovate of Chinese traditional culture,and the indi- viduality and characteristics of companies during the process of discovering and practicing Chinese corporate culture.
Constructing Chinese enterprise culture both with traditions and with current features, must be rooted in the traditional culture, taking its essence, going to its dregs, daring to inherit and to innovate,based on which the framework of the dissertation is constructed.
And brought forward an overall analysis of developing China's corporate culture construction, the thesis makes a multi-layer discussion of the problems confronting some enterprises in China and the unprecedented opportunities under the WTO context.