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新闻传播策划
相关语句
  the planning of journalistic communication
     the planning of news media orientation, of layout/column, of reportage, and of news events. All of them can be called as "the planning of journalistic communication". Since "the planning of journalistic communication" belongs to the category of news business management, the research on "the planning of journalistic communication" should be categorical to media management.
     传媒定位策划、版面 栏目策划、新闻报道策划和新闻事件策划等策划行为的准确统称应是"新闻传播策划",新闻传播策划属于新闻业务管理,因而其研究属于媒介经营管理学范畴。
短句来源
  相似匹配句对
     On news plotting
     论新闻策划
短句来源
     News & Communication in the Countryside
     新闻传播在农村
短句来源
     On Correspondence of News Scheme and Situation of Newscast
     新闻策划新闻传播环境的契合
短句来源
     On Planning of "Public Relation News
     论"公关新闻"策划
短句来源
     On the Negative Impacts of News Communication
     论新闻传播的负效应
短句来源
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This paper intends to examine "the planning of the press" in the view of communication studies. Firstly, the connotation and evolution of "the planning of the press" is sorted out comprehensively. Secondly, the category and classification of the planning actions in news media operation is well analyzed. The more convincing content of the research on "the planning of the press" should be. the planning of news media orientation, of layout/column, of reportage, and of news events. All of them can be called as "the...

This paper intends to examine "the planning of the press" in the view of communication studies. Firstly, the connotation and evolution of "the planning of the press" is sorted out comprehensively. Secondly, the category and classification of the planning actions in news media operation is well analyzed. The more convincing content of the research on "the planning of the press" should be. the planning of news media orientation, of layout/column, of reportage, and of news events. All of them can be called as "the planning of journalistic communication". Since "the planning of journalistic communication" belongs to the category of news business management, the research on "the planning of journalistic communication" should be categorical to media management. 

 从传播学的视野出发,对"新闻策划"概念的内涵及其演变作了全面梳理,进而深入分析了"新闻策划"实践的合理范畴与分类。传媒定位策划、版面 栏目策划、新闻报道策划和新闻事件策划等策划行为的准确统称应是"新闻传播策划",新闻传播策划属于新闻业务管理,因而其研究属于媒介经营管理学范畴。

 
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