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受众文化
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  audience ' s cultural
     A New Viewpoint on Vulgarization of Chinese Television Program in the Eye of Audience's Cultural Gusto
     从受众文化趣味看电视“庸俗化”的深层内因
短句来源
     In other words, not only should the concept of typical reportage be developing with the time trend, but also should its operating tactics, skills, etc. be developing with the changes of times, development of society as well as the change of the audience's cultural psychology.
     换言之,不仅典型报道观念要与时俱进,其操作手法、技巧等也必须随着时代的变迁、社会的发展以及受众文化心理的变化而变化。
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  “受众文化”译为未确定词的双语例句
     The Phenomenon of Harry Potter and the Research of Audience
     《哈利·波特》现象与受众文化心理研究
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     Due to the large economic and social development in our country and the individual release of the cultural demands of the audience, great changes have happened in the existing environment and eco-environment of radio.
     加上我国社会、经济的全面发展进步,受众文化需求的个性释放,这些都使广播的生存环境、生态环境发生了巨大的变化。
短句来源
     Except for the market and industrial background, author deem that the localization of TV program' invention is also derived from the transformation of social culture, and the mutual influence, permeation and study between local cultural and alien culture during the period of industrialization, which the former cause the diversity of media demand among domestic audiences, and the latter produce the difference of media demand between east and west audiences.
     除了产业和市场的宏观背景之外,笔者认为电视节目创作“本土化”这一命题的提出还产生于工业化进程背景下的文化流变之中,特别是社会文化、受众文化和电视文化的演变所引起的国内受众在电视需求上的多元化趋势,以及境内外文化在相互渗透、影响和借鉴之中所形成的东西方受众需求的差异性现状。
短句来源
     There were social, historical, psychological and moral reasons behind this phenonmenon on one hand and the change of style and readers' personal expectations on the other.
     "抑丕扬植"倾向在整个接受史过程仍然占据主导地位,但是,其形成与演变过程既具有社会历史方面的原因,也反映了中国古代受众文化的心理特征,即道德伦理的价值取向、权威崇拜的心理定势潜在地支配着读者的接受活动。
短句来源
     It has become a common idea that the facts of news are delt with by means of prose style, following the rising of audience′s culture level,the change of roles of news papers,the development of communicating techniques.
     随着受众文化层次的提高、报纸社会角色的变化以及现代通讯传播技术的发展,以散文化的手段来处理新闻事实,已成为传播者与受众所普遍认同的新闻理念。
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  相似匹配句对
     V. The transition to the study on addressees.
     (5 )文化研究的转向。
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     On the Changes of Audience Study from the Perspective of Cultural Studies
     文化研究视野下研究的嬗变
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     AD's Negative Influence to The receivers
     浅谈广告文化的负面影响
短句来源
     The Phenomenon of Harry Potter and the Research of Audience
     《哈利·波特》现象与文化心理研究
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     Nation culture's attention to audience in the context of media's globalization
     媒介全球化语境中民族文化视角
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Commercial advertisement is a tool of promotion, and a social cultural phenomenon as well, and therefore, it bears cultural characteristics and functions. The constant infiltration of advertisement culture not only affects the cultural psychology of the people who accept it, changes their cultural notions, and value orientation, and demonstrates and leads them to change their ways of life, but also puts forward cultural changes, and promotes cultural exchange and integration. Today, commercial advertisement...

Commercial advertisement is a tool of promotion, and a social cultural phenomenon as well, and therefore, it bears cultural characteristics and functions. The constant infiltration of advertisement culture not only affects the cultural psychology of the people who accept it, changes their cultural notions, and value orientation, and demonstrates and leads them to change their ways of life, but also puts forward cultural changes, and promotes cultural exchange and integration. Today, commercial advertisement has become an important channel of cultural Communication. They should give consideration to both economic and social benefits, and conscientiously shoulder the responsibility of cultural serving, cultural education, and cultural construction.

商业广告既是一种促销工具,也是一种社会文化现象,具有文化的特征 和功能。广告文化不断地渗透,不但影响受众的文化心理,改变受众的文化观念。 价值取向,示范、引导受众变革生活方式,而且推动文化的变迁,促进文化的交流 与整合。今天,商业广告已经成为一种重要的文化传播渠道。广告文化既可在社会 精神文明建设中发挥积极的作用,也能对受众产生不良影响,广告主、广告公司和 媒体都应该认识到这一点,在广告活动中不能重利轻义,而要兼顾经济与社会两方 面的效益,自觉地承负起文化服务、文化教育和文化建构的责任。

The author hold that advertisement is not a pure promotion means in the commercial transactions not even a pure economic phenomenon but a cultural phenomenon under the specific social cultural background and mechanism. Modern advertisements should be aimed at expanding the cultural implications of ad and laying stress on social effects in order to meet the needs of ad acceptors of various kinds.

广告,不是纯粹的商品行为中的促销手段,更不是纯经济现象,而是一种在特定的社会文化背景与文化机制下的文化现象.现代广告必须以追求社会效益和受众的文化需求为目标,不断扩充广告的文化内涵,以适应各层次的受众.

Film and TV appreciation is a higher lever of aesthetic grasping . It is a characterized by vividly atmospheric experience, mutual permeation of ears and eyes, emotionally aesthetic experience and creatively comprehensive aesthetic .Research on aesthetic features of film and TV appreciation is helpful to understand the noumenon of the art of film and TV and also helpful to the acceptors cultural consumption.

影视艺术鉴赏是一种高层次的审美把握 ,具有置身其中的氛围化感受、耳目交相渗透的高效接受、情感化的审美体验、创造性的综合审美等特征 ,研究影视鉴赏的审美特征 ,有助于理解影视艺术本体 ,也有助于引导受众的文化消费。

 
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