The world culture can be divided into various types from different angles. Many scholars directly divide it into the East Culture and the West Culture and they think the East is Shame Culture and the West is Guilt Culture.
With the transformation of world power in the post cold-war era, cultural,political and socio-economic factors on which soft power is often based are given more weight by nations in defining national strength and international influence.
The socialist culture with Chinese characteristics, planting in contemporary great fulfillment, is the symbol of the Chinese nation status, is the banner that unifies the people of the whole country and the ethnic Chinese of the world extensively and is a strong and big spiritual pillar which encourages the Chinese people of all nationalities to build great motherland and realize national revival.
Although commerce is an important factor of early globalization, its initiative is still warfare, which not only establish the territorial world empire, but also accelerate global culture communication.
Culture construction is an important part of modernization construction of china. To follow the law of culture development, to grasp the essential characteristic of the advanced culture and to carry out culture construction are the only way Chinese culture moves towards the world.